Guide · Advertising rules · 6 min

How much does a Trakheesi permit cost in Dubai?

Published · Updated

By the allrealestate editorial team

For a current fee, use DLD's Real Estate Ad Permit service: it lists AED 1,000 for ‘Other Permits’ and AED 5,000 for a Project Launch Event Permit, plus an AED 20 Knowledge and Innovation Fee. The same page lists separate exhibition booking and participation charges. Match the live service category to the planned activity before treating any amount as your fee.

Start with the DLD permit category

The DLD service publishes a category-based fee schedule. It includes advertisements, billboards and promotion campaigns, as well as separate categories for exhibitions, project launches, promotion platforms and real-estate seminars. The correct number depends on the service that the live DLD workflow identifies for the activity.

Do not infer a fee model from a blog post or from a different permit type. The DLD service also records different documents, terms and process steps for different categories, so the category is part of the compliance decision as well as the budget decision.

Fees stated on the current DLD service page

These are the figures published by DLD’s Real Estate Ad Permit service when this guide was reviewed. They are reproduced as current service information, not as a promise that the same fee will apply to every campaign or remain unchanged.

DLD Real Estate Ad Permit service fees — verify live before applying
Permit categoryPublished fee
Other PermitsAED 1,000
Project Launch Event PermitAED 5,000

Budget from a verified live service selection

Use the DLD workflow to identify the permit category before adding a fee to a listing or event budget. The live page tells the applicant to log in to Trakheesi, choose the service, complete the information and documents, receive review/approval, select a payment method and receive an e-permit certificate.

  • Identify the actual advertising or event category in the DLD service rather than using a generic ‘Trakheesi cost’ figure.
  • Check the required documents and service terms for that category before scheduling a campaign.
  • Confirm the live fee including the Knowledge and Innovation Fee immediately before payment.

What this guide does not price

DLD’s public service page is the source for permit-service fees. It is not a complete budget for photography, portals, media buying, brokerage commission, owner arrangements or legal advice. Keep those commercial costs separate from the government-service fee.

For an unusual category, a property in a different emirate or a complex campaign, the correct next step is confirmation in Trakheesi or with DLD, not extrapolating from the AED 1,000 ‘Other Permits’ entry.

Sources and a note

Source: Dubai Land Department: real estate advertisement permit (Trakheesi)

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Frequently asked

How much does a Trakheesi permit cost?+

DLD currently lists AED 1,000 for ‘Other Permits’ and AED 5,000 for a Project Launch Event Permit, plus an AED 20 Knowledge and Innovation Fee. The correct fee depends on the live service category, so confirm it before budgeting.

Is the Trakheesi fee one-time or per advertisement?+

The DLD service page publishes fees by permit category. This guide does not convert that schedule into a universal per-advertisement or annual-fee rule; select the actual service in Trakheesi and check its current payment step.

Why is there more than one permit fee?+

DLD lists different categories, including ‘Other Permits’, Project Launch Event Permit and exhibition-related charges. Check which category the live workflow assigns to the planned activity.

Does the fee change over time?+

Use the live DLD service page before payment. This article records the published figures reviewed on 14 July 2026, but authority fees and conditions can change.

Who pays for the Trakheesi permit, the broker or the owner?+

The DLD service page states government fees; it does not decide the commercial cost allocation between a broker and an owner. Check the contract and obtain professional advice for that arrangement.

Can I reduce my Trakheesi spend?+

Start by selecting the correct DLD service category and confirming its live fee before buying media or committing a campaign. Do not reduce compliance to finding the lowest number in an outdated fee table.

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